Hello Friend,
Too many business owners focus solely on one or two parts of their business, letting the rest slide by. As a business owner, you simply don't have time to do it all. However, you don't need know everything, nor do everything. Many successful business owners are simply jack of all trades. They know just enough of each aspect of their business to improve upon it, but they certainly are not experts.
One important area that business owners often let "slide by" is copywriting. Believe it or not, copywriting strongly affects your sales and whether your business thrives or not. A basic knowledge is what can help your business stand out from the competition. You do not need to be a copywriter, but you should learn the basics of copywriting, so you can add the techniques to all parts of your business.
Copywriting is about building excitement so people buy. Using proven copywriting techniques elsewhere on your website and in your advertising builds excitement. Excitement is what encourages people to visit your sales pages. The more people who visit your sales pages the more growth you can expect, (as long as you also have strong copywriting and a good product to match).
In addition, the more excited people are about your products, the more likely they are to refer your business... which is yet another way to grow your business. Successful selling is all about getting people to see you and be excited about your business. That is why Vin is sharing his proven tips and techniques on writing sales letters with you today.
Click here to find out how.
Read the StomperTip. There's no opt-in or anything.
Talk soon,
Lee Collins
Managing Director
StomperNet, LLC
"On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar."
~ David Ogilvy ~
Known as the "Father of Advertizing"
Outsource Live If you weren't able to get a ticket to join Brad Fallon in Orlando this weekend at Outsource Live, it's too late, it is sold out. But don't worry, you can stream the live event and catch all the great speakers and action from stage as if you were there... but from the comfort of your own home! Check it out here!
Brad Fallon and Michael Taggart Webinar Did you know that almost 50% of all searches performed are local type searches....and 91% convert into an eventual sale? Internet marketing is changing.... Last week, Brad Fallon and Michael Taggart did a webinar to get you on the right path. If you missed the live webinar, I pulled a few strings to get you a replay!
Access the replay here!
Remember: Next StomperTip:
Thursday, May 24, 2012
NEXT WEEK'S FOCUS: Page Ranking
By Vin Montello
Lazy S.O.B.... Pretty harsh, huh?
Not really... when you consider three things...
- With the spring nearly behind us, and summer just around the corner, that means the another seasonal spending season is here. Now... I'd bet dollars to donuts you don't have your sales copy written yet... do you?
- I have lost count of how many times marketing upstarts have written to me saying they keep procrastinating when it comes to writing their sales letter, all because they don't know how to get started.
- The main job of a headline is to get attention. By calling you a "lazy S.O.B." I got your attention, right? Mission One: Accomplished.
Okay...
Read More...
Sales Letter Starter Fluid - Study your product from new eyes
- List 5 main features of the product
- From those 5 features create 20 to 30 benefits
- Combine the best benefits and create 50 headlines
- Use this as your basis
Let Us Know Your Thoughts In A Comment
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